So you’re thinking about visiting Salem? Smart move! This isn’t just another tourist trap trading on witch trial hysteria (though there’s plenty of that if you’re into it). Salem’s got this perfect blend of legitimate history, quirky charm, and yes, some delightfully cheesy attractions that somehow work together beautifully.
I’ve wandered these cobblestone streets more times than I can count, and trust me – there’s way more to this coastal Massachusetts gem than just pointy hats and cauldrons. Ready to discover what makes Salem absolutely magical?
1. Salem Witch Museum

Let’s get the obvious one out of the way first. The Salem Witch Museum is basically Salem’s greatest hits album – you can’t skip it, even if you think you’re too cool for tourist attractions.
This place uses life-sized stage sets and dramatic lighting to walk you through the witch trials of 1692. Is it a bit theatrical? Absolutely. Does it work? You bet it does. The museum does a solid job explaining how mass hysteria can spiral completely out of control.
Pro tip: Go early in the day or late in the evening to avoid the crowds. Nothing ruins a spooky atmosphere quite like being sandwiched between a tour group taking selfies.
2. The House of Seven Gables

Ever read Nathaniel Hawthorne’s novel? Even if you haven’t, this seaside mansion is absolutely worth your time. Built in 1668, this place has secret passages, period rooms, and gardens that’ll make you feel like you’ve stepped back in time.
The guided tours here are fantastic – the guides actually know their stuff and won’t just recite memorized scripts at you. You’ll learn about colonial life, maritime history, and how Hawthorne transformed this real house into literary legend.
The gardens overlooking Salem Harbor are perfect for Instagram shots, FYI 🙂
3. Salem Maritime National Historic Site

Here’s where things get really interesting. Most people don’t realize that Salem was once America’s sixth-largest city and a major international port. This national historic site preserves that incredible maritime heritage.
You can explore:
- Friendship of Salem – a full-scale replica of a 1797 merchant vessel
- Derby Wharf – stretching nearly half a mile into Salem Harbor
- Custom House – where Hawthorne actually worked as a surveyor
The ranger-led programs are top-notch, and you’ll walk away with a completely different perspective on Salem’s importance in American history.
4. Peabody Essex Museum

This museum is seriously underrated. The Peabody Essex Museum houses one of the most impressive collections of Asian art in America, plus fascinating exhibits on Salem’s global trading connections.
What makes this place special? They’ve literally transported entire historic buildings from around the world and reassembled them inside the museum. You can walk through a Qing dynasty Chinese house or explore a Japanese tea house without leaving Massachusetts.
The contemporary art exhibitions rotate regularly, so there’s always something new to discover. Plus, the museum shop has some genuinely cool stuff that you won’t find anywhere else.
5. Salem Common

Need a breather from all the indoor attractions? Salem Common is America’s oldest public park, established in 1668. It’s the perfect spot for a picnic or just people-watching.
The Common hosts tons of events throughout the year, from outdoor concerts to seasonal festivals. During October (because of course), it becomes the epicenter of Salem’s Halloween celebrations.
Bonus: The surrounding Federal-era architecture is gorgeous, and you can easily spend an hour just admiring the historic homes that ring the park.
6. Chestnut Street

Speaking of gorgeous architecture, Chestnut Street is basically an outdoor museum of Federal-style mansions. This is where Salem’s wealthy sea captains and merchants lived during the city’s golden age.
The street is only about a third of a mile long, but every single house tells a story. Many of these homes are still privately owned, so you’re seeing living history rather than sterile museum pieces.
Walk slowly and bring a camera – the details on these houses are incredible. Ever wondered what “new money” looked like in 1800? This is it.
7. Salem Willows Park

Want to experience Salem like a local? Salem Willows Park is where families have been coming for generations. This waterfront amusement area has been operating since the 1850s.
The park features:
- Classic arcade games that actually work
- Hobbs Famous Popcorn (seriously, it’s famous for a reason)
- Mini golf with a harbor view
- A small beach perfect for kids
It’s delightfully retro in the best possible way. No fancy rides or high-tech attractions – just simple fun that hasn’t changed much in decades.
8. Rebecca Nurse Homestead

Here’s where Salem’s history gets heavy. Rebecca Nurse was one of the most respected women in Salem Village when she was accused of witchcraft in 1692. Her homestead, dating to 1678, tells her tragic story.
The house and grounds have been preserved exactly as they were during the witch trials. You can see the fields where Rebecca worked, the rooms where her family lived, and the cemetery where she was eventually laid to rest.
This isn’t entertainment – it’s a sobering reminder of what happens when fear overrides reason. The guided tours here are incredibly moving and historically accurate.
9. Salem Ghost Tour

Okay, I’ll admit it – ghost tours can be pretty cheesy. But Salem’s versions are surprisingly well done, mixing legitimate history with spine-tingling storytelling.
Most tours run about 90 minutes and cover the city’s most haunted locations. You’ll visit old cemeteries, historic homes, and sites connected to the witch trials. The guides are usually local historians who know how to balance entertainment with education.
Fair warning: These tours are wildly popular during October, so book ahead if you’re visiting during peak spook season.
10. Old Burying Point Cemetery

Founded in 1637, this is Salem’s oldest cemetery and the final resting place of witch trial judge John Hathorne (Nathaniel’s great-great-grandfather). The weathered headstones tell the story of early Salem through their carved symbols and epitaphs.
You can wander through on your own, but I’d recommend grabbing a guidebook from the visitor center. Some of these graves have fascinating stories – like Captain Richard More, a Mayflower passenger who ended up in Salem decades later.
The cemetery is particularly atmospheric at dusk, when the long shadows make the old stones look even more mysterious.
11. Salem Farmers Market

Every Thursday from June through October, Derby Square transforms into a vibrant farmers market. This isn’t just about produce – you’ll find local artisans, food trucks, and live music.
What makes this market special is how it brings together Salem’s year-round residents with visitors. You’ll taste the freshest local ingredients and maybe pick up some unique handmade crafts.
Personal favorite: The maple walnut bread from a local bakery that I won’t name because I’m selfish and want it all to myself :/
12. Salem Witch Trials Memorial

This one hits differently than the other attractions. The Salem Witch Trials Memorial is a quiet, contemplative space dedicated to the 20 innocent people executed during the 1692 hysteria.
Twenty stone benches mark the spot where each victim died, inscribed with their names and execution dates. The memorial sits adjacent to the Old Burying Point Cemetery, creating a powerful connection between past and present.
What makes this memorial so moving is its simplicity. No dramatic presentations or gift shops – just a place to reflect on how quickly fear can destroy lives. It’s a necessary counterbalance to Salem’s more commercialized attractions.
13. The Witch House

Here’s the real deal – the Witch House is the only structure still standing in Salem with direct ties to the witch trials. Judge Jonathan Corwin lived here and conducted preliminary examinations of the accused right in his home.
Built around 1675, this dark wooden house looks exactly like what you’d imagine a witch trial judge’s home should look like. The restored rooms show how a wealthy Salem family lived during those turbulent times.
Fun fact: Despite its nickname, no witches actually lived here – just the guy who helped send them to their deaths. The irony is pretty thick, honestly.
14. Salem Witch Village

Ready for some unabashedly touristy fun? Salem Witch Village is basically Salem’s answer to a theme park, complete with recreated 17th-century village life and costumed interpreters.
You’ll watch demonstrations of colonial crafts, learn about daily life in Puritan New England, and yes, hear plenty about witchcraft and folk magic. The village also features live reenactments that bring Salem’s history to life in an entertaining way.
Real talk: This isn’t high-brow historical interpretation, but it’s genuinely fun and surprisingly informative. Sometimes you need a break from the heavy stuff, and this place delivers exactly the right mix of education and entertainment.
15. Count Orlok’s Nightmare Gallery

Okay, this one’s pure camp, but it’s brilliantly executed camp. This museum houses the largest collection of movie monsters and horror memorabilia on the East Coast.
You’ll find everything from classic Universal monsters to modern horror icons, all displayed with obvious love and attention to detail. The owner clearly knows his stuff and has created something genuinely unique.
Is it cheesy? Absolutely. Will you have a blast anyway? You bet. Sometimes Salem’s theatrical side is exactly what you need after absorbing all that heavy history.
Making the Most of Your Salem Visit
Salem works best when you embrace both its serious historical significance and its playful supernatural tourism. Don’t feel guilty about enjoying the witch-themed attractions – they’re part of Salem’s charm and help fund the preservation of legitimate historical sites.
Timing matters: If you can visit outside of October, you’ll have a much more relaxed experience and better access to attractions. October is fun but absolutely crazy busy.
Walk everywhere: Salem is incredibly walkable, and you’ll discover hidden gems just by wandering the side streets between major attractions.
IMO, Salem represents something uniquely American – our ability to turn even our darkest historical moments into opportunities for education, reflection, and yes, a little harmless fun. It’s a place where you can learn serious history in the morning and buy a witch hat in the afternoon, and somehow both experiences feel authentic.
Pack comfortable shoes, bring your curiosity, and prepare to fall under Salem’s spell. Trust me, you’ll be planning your return visit before you even leave.